Campaign Elämä pelaa Oulussa
The city of Oulu wanted to present the living and working opportunities and quality of life in the Oulu city region in connection with a joint marketing project.
Työmaa designed the Elämä pelaa Oulussa (Life runs smoothly in Oulu) campaign. Its fresh look won friends as a TV spot, as an Oulu supplement in biggest Finnish newspaper Helsingin Sanomat and regional newspaper Kaleva, and as the Oulu on tour event in Helsinki.
BusinessOulu, Onnea Oulu